Iconic Protein

We source our grass-fed milk protein from New Zealand, a country with some of the most pristine pastures in the world. Raised naturally by passionate farmers, our cows graze year-round to produce high-quality premium protein, which is GMO, antibiotic and hormone free. Grass feeding improves the quality of cow’s milk and makes the milk richer in omega-3 fats, vitamin E, beta-carotene, and CLA – resulting in 3-5X these beneficial nutrients compared to non-grass fed sources. This helps our protein to boost the immune system, enhance the metabolism, and minimize muscle damage and soreness.